personal transformation
An Insightful Story of 2 Birds
(Recommended by Dharshi)
Book of the Month – August 2022 : The Catalyst: How to Change Anyone’s Mind by Jonah Berger
“Jonah Berger is one of those rare thinkers who blends research-based insights with immensely practical guidance. I am grateful to be one of the many who have learned from this master teacher.”—Jim Collins, author Good to Great, coauthor Built to Last
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst. He’s a world-renowned expert on social influence, word of mouth, and why products, ideas, and behaviors catch on and has published over 50 papers in top-tier academic journals. He has consulted for a range of Fortune 500 companies, keynoted hundreds of events, and popular accounts of his work often appear in places like The New York Times, The Wall Street Journal, and Harvard Business Review. His research has also been featured in the New York Times Magazine’s “Year in Ideas.”
This book takes a different approach. Successful change agents know it’s not about pushing harder, or providing more information, it’s about being a catalyst. Catalysts remove roadblocks and reduce the barriers to change. Instead of asking, “How could I change someone’s mind?” they ask a different question: “Why haven’t they changed already? What’s stopping them?”
The Catalyst identifies the key barriers to change and how to mitigate them. You’ll learn how catalysts change minds in the toughest of situations: how hostage negotiators get people to come out with their hands up and how marketers get new products to catch on, how leaders transform organizational culture and how activists ignite social movements, how substance abuse counselors get addicts to realize they have a problem, and how political canvassers change deeply rooted political beliefs.
This book is designed for anyone who wants to catalyze change. It provides a powerful way of thinking and a range of techniques that can lead to extraordinary results. Whether you’re trying to change one person, transform an organization, or shift the way an entire industry does business, this book will teach you how to become a catalyst.
( Recommended by Ashok M)
Book of the Month – August 2022 : Wisdom at Work by Chip Conley
![Wisdom at Work: The Making of a Modern Elder by [Chip Conley]](https://m.media-amazon.com/images/I/416B9QYc-lL.jpg)
At age 52, after selling the company he founded and ran as CEO for 24 years, rebel boutique hotelier Chip Conley was looking at an open horizon in midlife. Then he received a call from the young founders of Airbnb, asking him to help grow their disruptive start-up into a global hospitality giant. He had the industry experience, but Conley was lacking in the digital fluency of his 20-something colleagues. He didn’t write code, or have an Uber or Lyft app on his phone, was twice the age of the average Airbnb employee, and would be reporting to a CEO young enough to be his son. Conley quickly discovered that while he’d been hired as a teacher and mentor, he was also in many ways a student and intern. What emerged is the secret to thriving as a mid-life worker: learning to marry wisdom and experience with curiosity, a beginner’s mind, and a willingness to evolve, all hallmarks of the “Modern Elder.”
In a world that venerates the new, bright, and shiny, many of us are left feeling invisible, undervalued, and threatened by the “digital natives” nipping at our heels. But Conley argues that experience is on the brink of a comeback. Because at a time when power is shifting younger, companies are finally waking up to the value of the humility, emotional intelligence, and wisdom that come with age. And while digital skills might have only the shelf life of the latest fad or gadget, the human skills that mid-career workers possess–like good judgment, specialized knowledge, and the ability to collaborate and coach – never expire.
Part manifesto and part playbook, Wisdom@Work ignites an urgent conversation about ageism in the workplace, calling on us to treat age as we would other type of diversity. In the process, Conley liberates the term “elder” from the stigma of “elderly,” and inspires us to embrace wisdom as a path to growing whole, not old. Whether you’ve been forced to make a mid-career change, are choosing to work past retirement age, or are struggling to keep up with the millennials rising up the ranks, Wisdom@Work will help you write your next chapter.
10 Rules of Mentorship
There is something I do not know…
Book of the Month – July 2022: The Ultimate David Hawkins Library
In this authoritative work, readers will be brought to higher levels of awareness, control, and understanding. This book includes ten volumes of Dr. Hawkins’s core teachings that are most beneficial and relevant to today’s world, including his Map of Consciousness calibration process.
The Wisdom of Dr. David R. Hawkins also includes one of Dr. Hawkins’s last lectures on the most valuable qualities for a spiritual seeker.
People always say, “What can I do about the world?” Ramana Maharshi says the world you see doesn’t even exist. It’s actually just your perception of the world. You think the world needs you, but it needs you like a hole in the head, actually. Each person’s evolution contributes to the level of the sea; each person, by making your life a prayer. When I give sermons occasionally, the sermon is always about converting your life into a prayer. Become that about which you talk and learn and read and sing hymns—become that. Because by being that, just your existence already transforms the world. Each one of us raises the level of the sea not by what we do and say, but by what we have become. The great kings and emperors and conquerors have come and gone. They’ve all come and gone and made all kinds of waves. And what did that do? Nothing. You realize it has nothing to do with your perception, nothing to do with your judgmentalism.
David Hawkins
How I became enlightened – J Krishnamurti
Everyone is Conditioned
( contributed by Mr Goutham)
Book of The Month – June 2022 : From Strength to Strength
![From Strength to Strength: Finding Success, Happiness, and Deep Purpose in the Second Half of Life by [Arthur C. Brooks]](https://m.media-amazon.com/images/I/51VCWBdoD5L.jpg)
Many of us assume that the more successful we are, the less susceptible we become to the sense of professional and social irrelevance that often accompanies aging. But the truth is, the greater our achievements and our attachment to them, the more we notice our decline, and the more painful it is when it occurs.
What can we do, starting now, to make our older years a time of happiness, purpose, and yes, success?
At the height of his career at the age of 50, Arthur Brooks embarked on a seven-year journey to discover how to transform his future from one of disappointment over waning abilities into an opportunity for progress. From Strength to Strength is the result, a practical roadmap for the rest of your life.
Drawing on social science, philosophy, biography, theology, and eastern wisdom, as well as dozens of interviews with everyday men and women, Brooks shows us that true life success is well within our reach. By refocusing on certain priorities and habits that anyone can learn, such as deep wisdom, detachment from empty rewards, connection and service to others, and spiritual progress, we can set ourselves up for increased happiness.
“To the overachievers, success addicts, and tired strivers who are fairly confident you can’t keep it up forever but will try anyway—this book is for you. Arthur Brooks shows you it’s possible to build a life that really does get better with age.” —Simon Sinek, optimist andauthor of Start with Why and The Infinite Game
“From Strength to Strength is a wise and inspiring guide to reimagining the rest of your life. If you’re a striver tired of striving, this remarkable book is for you.” —Daniel H. Pink, author of Drive, When, and A Whole New Mind
“Brooks appears to have a clear strategy here: first he horrifies you, then he bucks you up. An alternate title for this book could be The Good News About Your Inevitable Decline. Most of us strivers believe we can keep racing until we run out of road. Arthur is trying to save us pain and maximize our contributions to the species. Every ambitious person should read this.” —Dan Harris, author and former ABC News anchor
ONE TUSK 